Corinna Keefe

The Shelf • 18th December 2020

6 Smart Ways Gamification Can Power Your Influencer Strategy

Looking for a new way to engage your audience and get people talking about your personal brand? Gamification is a fun, creative and effective way to build your brand organically.

MarTech Alliance • 1st October 2020

Why Virtual Events Might Actually be Good News for Marketers

I love a good conference. I know it's not cool to say so, but I love everything about them: the shiny badges on lanyards, the terrible coffee, the bustle and buzz of hundreds of people meeting each other for the first time.

Social Media Examiner • 12th August 2020

How to Optimize Your Social Posts for the Visually Impaired

A lot of people assume that accessibility is impossibly specialized and not for them—the developers will take care of it, the social networks will take care of it, or people with accessibility needs will figure something out on their own. But posting accessible social media content is essential, and easier than you think.

The Family Grapevine • 7th August 2020

How to Make the Most of Online Education by Corinna Keefe | West Kent

Most children have now been out of school for months. And while the summer holidays stretch ahead, it’s still unclear what school will look like in September. If you’re new to the world of online learning, here are six tips to help your kids get the most out of online courses and activities.

Wordstream • 7th August 2020

Our Top 10 Social Media Engagement Hacks for 2020

Social media moves dizzyingly fast, but some fundamental concepts stay the same—like the importance of organic engagement and connecting with your audience. In this article, I've rounded up 10 ideas to boost organic engagement, with examples from brands that are successfully adding followers and building communities online.

Hot in Social Media • 1st June 2020

5 Tips To Kickstart Your Post-COVID Marketing

Almost six months since the COVID-19 outbreak began, new marketing strategies are starting to crystallize. Many of us have adjusted to working from home, found new ways to communicate remotely, and adapted brand messages to fit the situation. So it’s finally time to answer the question: What comes next? What will post-COVID marketing look like?

29th May 2020

11 Ways to Keep Morale High With Virtual Team Building

For every person who loves the #WFH life, there’s someone else who misses the camaraderie and coffee breaks of the office. In this article, we’ll take a look at how to keep team morale high with some virtual team building, icebreakers, and activities for remote teams. These ideas can serve as quick mood-boosters, or as part of a long-term plan to maintain company culture and communicate better. Ninety-eight percent of employees in the United States say they’d like to work remotely (at least pa

HUSTLR - Podcast And Blog About Online Business & Marketing • 8th May 2020

How To Adapt Your Business and Respond Positively In a Crisis

The world has been turned upside down. While we’re all keen to get back to normal, most people acknowledge that it will be quite some time before we can return to our regular social lives, shopping habits, and workplaces. In the midst of all this, businesses still need to serve customers and support their staff. But how?

Easypromos • 6th May 2020

How to Take Your Business Online During Lockdown

The 2020 pandemic has set a huge challenge for small businesses. But there are opportunities here, too. Here’s how to take your business online and stay in touch with customers during COVID-19.

Is This A Bad Time? • 28th April 2020

The challenge of making users feel welcome

If you’ve ever worked on a UX project – that’s user experience, what the people who use your products and services see – then you’ll know that details matter.

Apsis • 3rd March 2020

Zero-party data: What is it, and why does your business need it? | APSIS

Modern marketing strategies are built on data. But we're entering a new era where legislation, and consumer preferences, are much more protective of personal data. So how can brands balance a data-driven marketing strategy with their responsibilities toward customers?

Astrogrowth • 11th February 2020

How to Harness the Power of Seasonal Marketing Campaigns

Over the course of the year, shopping patterns ebb and flow. Sometimes the shops are full, and eCommerce stores are busy with orders. At other times, trade is slow, and you have to focus on bringing customers back through your doors. In this post, we’ll discuss how to harness that natural ebb and flow with a seasonal marketing strategy.

nichemarket • 20th January 2020

How To Create An Effective Branded Video for Social Media

Video is the most popular form of content on the internet. If you want to make a real impact on social media, then branded video is a powerful way to get attention and increase brand recognition. Follow these five steps to creating an effective branded video for any social network. We already know that video content is popular on social media. After all, 58% of internet users upload and share videos. It's a safe bet that you, the person reading this article, use social video in your personal li

Social Media Examiner • 17th December 2019

How to Create a Social Media Style Guide for Your Business

Want to document how your business should market and communicate on social media? Wondering what you should cover? Seven critical elements to include when you create a social media marketing style guide.

Growth Marketing Pro • 10th November 2019

How to Use Data and Personalization to Learn About Your Customers

If you want to grow fast, you need to understand your target market. Here’s how to learn more about your potential customers, while giving them a rewarding, interactive experience.

LinkedIn • 15th September 2019

The Facebook dilemma: how to reach and own more leads

Facebook is currently the best major social network for reach, engagement, and return on investment for marketers. But there’s one problem – you don’t own the leads you generate on Facebook.

LinkedIn • 15th September 2019

Why I'm not scared of AI copywriters... yet

JPMorgan Chase just signed a contract to have their marketing messages written by robots. So should content writers, copywriters and marketers be worried about their jobs?

LinkedIn • 15th September 2019

How we use Twitter

Insights from our Twitter growth strategy at Easypromos

Jeff Bullas • 9th September 2019

How To Supercharge Growth With Social Media Giveaways

Take a look at these two statistics: • Running social media giveaways can speed up growth by up to 70%. • The majority of social media giveaways run for less than 7 days. Now, can you think of any other white-hat growth strategy with that much horsepower?

Foundr • 4th September 2019

So You Ran a Giveaway. Now what? The Marketing Gold Happens After the Giveaway is Over

This article is for every marketer who ever ran a giveaway, and then watched that intoxicating surge of engagement fizzle out and fade away. It’s also for anyone who is about to run a giveaway and desperately wants to avoid that same fate.